Have you ever experienced shoppers remorse? You went to the mall in search of those Lucky brand or True Religion jeans knowing that you could not afford them, but just had to have them. When you got home and opened the bag did you ever wonder what prompted you to make the purchase in the first place? If this has happened to you- tune in!

The Today Show featured Martin Lindstrom, author of "Buy-ology, Truth and Lies about Why We Buy". There is a great article and short video with Lindstrom discussing product placement. We watch thousands of commercials, tv shows and movies each year only to be bombarded by product advertisements. We may try to dodge the ad's, but ultimately we are influenced by the products.

To read more on this article click on our link:

http://today.msnbc.msn.com/id/27241255//

The sooner we discover why we buy what we buy the sooner we can stop (or at least try to stop) impulse spending.



Also, check out why we think money is important in relationships. As if dating isn't already hard enough:

http://lifestyle.msn.com/relationships/articlematch.aspx?cp-documentid=18728048&gt1=32023